Jon Mandel
Dogsled Enterprises Inc
In over 30 years at Grey Advertising, Jon built MediaCom into one of the largest global media agencies. This growth was fueled by inventing many now common facets of the media landscape and fostering an environment of innovation. By assembling a varied group of talent and encouraging their creativity, the drive to invent and develop the first online-only media agency in the early ‘90’s to a broad variety of now everyday opportunities in television, radio, print, and out of home was achieved. Jon has hired and trained more individuals who went on to be the sales, marketing, and product leaders across the industry than any other executive. Jon has been a three-time Ad Age Media Maven and multiple Adweek Media All Star.
Two years after the merger of MediaCom and WPP, Jon joined the Nielsen Company as CEO of NielsenConnect. This role was created to develop new products by combining data and talent across Nielsen products and fostering teamwork across the 35,000 people in the many separate companies of Nielsen. With this experience in hand, he was the CEO of PrecisionDemand that was a startup that targeted television with the accuracy of online targeting. In May 2014, PrecisionDemand was acquired by AOL. Jon has long been a participant in industry matters ranging from being the first media agency person to be on the Board of the 4A’s and the first agency person to be Chair of the National Association of Television Programming Executives. He has also been called upon to give frequent testimony and ex parte meetings at the Federal Communications Commission and the US Senate Commerce Committee.
His service includes various company Boards ranging from public companies to venture backed media and advertising technology firms. Jon was a member of the Board of Citadel Broadcasting from its emergence from bankruptcy through its sale to Cumulus Broadcasting. While on this public Board, he also served on the Compensation and Governance Committees.
He has also been the Chair of the Proximic Board of Directors, a company in the ad tech space which was acquired by Comscore.In addition to several other Board and Advisory Board roles, Jon also advises several companies and industry associations in the media and marketing space including the Association of National Advertisers.Jon’s charity work includes the John A. Reisenbach Foundation which is improving life, safety, and futures of New York City. He has also had significant national involvement and NY Chapter Board work for the Juvenile Diabetes Research Foundation.